Learn how behavioral targeting can help you use insights about your customers’ actions to segment and personalize smarter.
A strong behavioral targeting strategy involves looking at the entirety of first-party customer data, not just isolated data points.
Behavioral targeting is what allows you to treat customers the way they want to be treated. Learn what it is and why it matters.
We asked 3K+ consumers how they feel about the economy, their current spending habits, and where—and how—they plan to shop this holiday season.
Learn when it makes sense to build on WordPress + WooCommerce, what makes Klaviyo one of the best tools for WooCommerce email marketing, and more.
Learn about what a CDP isn’t, the 5 best CDPs on the market today, and what to keep in mind when selecting the best CDP for your business.
These 8 CDP use cases show how insights from your CDP can power an effective omnichannel personalized marketing strategy.
Learn how a customer data platform can make your business more data-driven, and 7 other reasons you might need a CDP.
Discover customer data platforms (CDPs)—what they are, what they do, and how they can help you connect your entire tech stack and build cohesive customer experiences.